How Hospitality Translation Services Transformed Marriott Bonvoy

The hospitality and tourism industries have grown immensely in recent years. Companies that allow us to seamlessly travel the globe almost always run into linguistic challenges. To properly tackle potential language and cultural barriers and grow as an international brand, it is crucial to communicate who you are through services such as website localization services. Through the implementation of hospitality translation services, you too can expand your brand into international markets just like Marriott Bonvoy.

Marriott Bonvoy And Hospitality Translation Services

Ranked as the world’s top hotel travel loyalty program, Marriott Bonvoy promotes an astonishing portfolio of 30 different hotel brands from around the world. This program serves as a conglomerate of the hotel brand’s multiple loyalty programs that existed before 2019, Headquartered in Maryland as well as Guangzhou, China, the brand has grown to support an astonishing 200 million global rewards members as of 2024 thanks in part to to business translation services, outperforming Hilton, their closest competitor.

How Marriott Bonvoy Implements Hospitality Translation Services

As the company brands itself as the preferred hotel provider for global travel, Marriot Bonvoy supports and accommodates international customers by providing website localization services in 30 different languages to cover its various target markets.

While each Marriott-brand hotel offers different perks and amenities, all Marriott hotels who participate in the loyalty program support their global workforce and guests who speak other languages besides English in many ways. For example, all hotel key cards provided to guests contain label translations in six of the world’s most-spoken languages, including English, Spanish, French, German, Mandarin Chinese and Japanese translation. For guests on business or vacation who do not speak the local language, the hotel brand provides multilingual staff for each department. More specifically, Marriott hotels located in the U.S. provide staff who speak French and the localized form of Spanish for their hotel’s region. While these are only a few of the ways the loyalty program ensures its global members are linguistically supported, the brand continues to adapt and cater to their growing client base across the globe through other forms of language services.

Why Language Connections?

Language Connections has partnered with the hospitality and tourism industry for over 30 years by providing critical translation and localization services to both staff and guests across the globe. With our large vendor pool of over 4,000 certified linguists who offer professional language services in over 100 different languages, we guarantee no guest will go unserved during their stay. Our team of project managers are dedicated to helping you break down language barriers for your guests anywhere in the world by collaborating with your organization to serve your language needs.