Does your business deal with international customers that run into technical or legal issues with your products and services, but lacks the proper tools to provide user support within their language? Our professional project management team here at Language Connections specializes in customizing user support materials for your business’s global customer base by providing localization services in over 100 languages.
What Is User Support Localization?
User support is provided when users encounter product or service issues . This support can be provided in multiple ways, such as through online chatbots, over-the-phone, onsite IT technician teams, or a user support manuals.
However, since not every user or customer within the United States speaks English as their preferred language, localization and translation services are often required to meet customer needs. Localizing user support services means more than simply translating user materials into another language; it is the adaptation of content to fit the cultural dimensions of a specific region or target audience.
The Benefits of User Support Localization
There are many important benefits to providing localized support services, such as improving the user experience. This is best shown by examining the localized services Microsoft provides, which has fueled the brand’s reign as America’s largest company by revenue (over $3 trillion).Microsoft programmed its default internet search engine and chat bot, Bing, to provide users with support in over 34 languages. Since its release, Bing has maintained a minimum 70% customer satisfaction rate with its services across the globe.
In addition, business translation services improve customer retention for your global customers. Customer retention research conducted by Forbes Business found that one of the top 14 retention strategies for companies in 2024 was enhancing customer understanding. Forbes emphasized that product explanations remained key to dominance in comparison to other companies who don’t provide transparency and fail to cater to customer needs such as language support.
Last, user support localization services made available to your customers enable greater independence with better self-service channels, saving time for customers and relieving some of the strain on in-person customer service resources. While there are many other benefits to creating localized user support services for your customers, user experience, customer retention, and greater customer independence remain some of the most important.
Why Language Connections?
Here at Language Connections, we not only provide the most accurate and up-to-date user support localization services, but we also only collaborate with the most professional localization experts within your needed field of expertise to ensure all users are equally supported. Whether your linguistic needs range from one language in every popular dialect or website translation services in 10 languages with no preferred dialect, Language Connections stands ready to support both you and your clients. Request a quote today to find out how to get started on your next user support localization project!
About Language Connections:
Language Connections is one of the top language service companies in the US. Over the last 30 years, we’ve focused on providing the best business translation services, interpreting services, as well as interpreter training and customized language training programs. In addition to top-tier corporate language training, we offer certified corporate interpreters and professional business translation services in 200+ languages. Our network includes linguists with backgrounds in all major industries. They’re ready to meet your needs, whether they’re for technical translation services, legal translation, government translation services, international development translation services, education translation services, life sciences translation, or something else. Reach out to us today for a free quote on our cost-efficient and timely translation services, interpreters, or other linguistic services.
Language Connections Inc.
2001 Beacon Street, Suite 105,
Boston, MA 02135
Phone: +1-617-731-3510
Email: service@languageconnections.com